I am not a vegan goddess or an eco-warrior princess.  I can’t fit all of my yearly trash in a bottle or count all of my driving miles on one hand.  If you’re looking to be inspired by someone who is living the small footprint dream, that’s not me.  As much as I try to purchase direct from small businesses, Target is my go-to and I spend a lot of money on Amazon.  If you are like me, trying to make the best out of life, juggling kids and work – paid or not, but want to make better choices, then this is for you.  If you love products but you’re not sure if some new category is for you – I’m your guinea pig!

This blog started out as a personal project.  I committed to buying and reviewing products monthly – never accepting free items because I wanted to support businesses as well as offer guilt-free critiques, for a year.   I wanted to address my own wasteful purchases and be proud of being a responsible human – hoping my kids won’t totally blame me for the state of the world.  By the way, if you need a guilt-trip, I suggest watching the documentary Chasing Ice.  The tear-jerker moment comes when James Balog tells us his motivation came from not wanting to look his kids in the eyes and say he did nothing to protect their world and their future.  If that’s not motivation for parents, I don’t know what is.  My blog has evolved over the years.  I can’t let it go, even though I’m not always reviewing products every month.  So now, in between chauffeuring my kids around town, working on the house, helping with the PTA, homework and other fun daily tasks, I’m keeping my eyes peeled for products that I can feel good about buying and am excited to review.  This may not make or break any of these businesses, but I believe if we all commit to doing better, we will be better.

In addition to being an eco-friendlier human, something else motivates me.  I saw an inspiring interview with Elon Musk, who was talking about some of his ideas about populating Mars.  How does that translate to sustainability on Earth?  Innovation.  There is so much doom and gloom around, well, everything, but in particular the climate crisis.  However, there is also so much innovation happening.  People are resilient, brilliant, visionary change makers.  And my blog hopes to highlight and lift them up.  So this is a win all around for me.  Supporting small businesses, trying new products, doing better for the world.  And if it’s only my mom reading this, well that’s okay too.  Thanks mom!

Inspiration.  Innovation.  Humankindness.  Let’s do this!